2 site builds open this month · queue starts next week

A website that
closes.
Not just loads. Most sites are pretty brochures that convert nobody. We rebuild yours into a conversion machine, every section built to turn a visitor into a booked call, wired to the AI that follows up the second they leave. We host it, run it, and keep tuning what converts. You don’t pay for pretty. You pay for pipeline, and if the numbers don’t move, we keep building until they do.

95+
Lighthouse
<1s
First paint
24/7
Hosted & run
100%
Built to convert
Built to convert Lighthouse 95+ Schema baked SEO included Hosted & run for you Or we keep building until it converts
The math

Your site isn’t a brochure.
It’s a leaking bucket.

Every week your site stays a brochure, your competitors convert the traffic that should’ve been yours. Below is the conservative math on a typical mid-market site that loads fine and closes nobody.

68%
Bounce on slow sites
Pages over 3s lose 53% of mobile visitors before the hero even paints. Lighthouse < 60 = a leaking bucket.
12wk
Lost to a dead site
A quarter of a non-converting site = 12 weeks of revenue you’re not earning. At 50 leads/wk × 4% = 240 conversions you didn’t book.
€24k
Quote you’re refusing
The 2019 quote of €24k for a 5-page website. The 2026 reality is €6k, for one that actually converts, hosted and run for you.
the daily leak · at the €180k / yr baseline above €493 lost / day. €20.55 / hour. The bucket leaks while you decide, every day this site stays broken. €180,000 / yr ÷ 365 days · conservative mid-market average
€493/ day
How it ships

Step-by-step.
No mystery. No drift.

Most agency builds drown in hand-offs, decks, and waiting rooms. Ours doesn’t, every step has an owner and a conversion target. Here’s exactly what happens.

Step 1 · 30 min Strategy call.

One call. We map your offer, your audience, your competitors, and your conversion bottleneck. You leave with a positioning brief whether you sign or not.

L
kratt ↔ you
connected · recording
00:28:14
FreeNo deck
Step 2 · positioning + drafts 3 layout drafts.

Positioning copy locked, three full visual directions in your inbox. Pick one. We refine. The other two become A/B variants we test live once you’re converting.

A
B
C
Copy + design3 drafts
Step 3 · build Real code.

Production-grade Next.js or Vite + Tailwind, animations wired with Framer Motion or GSAP. Component-driven, A11y compliant, schema markup baked in. Updated on a live staging link daily, you watch it come together.

app/page.tsx
12export default function Home() {
13  return <Hero />
14}
15// schema, A11y baked in
Next.js / ViteSchema + A11yLive staging
Step 4 · polish QA + Lighthouse.

Cross-browser QA, mobile pass, motion polish, copy second-pass. We don’t go live until Lighthouse hits 95 across performance, A11y, best-practices, SEO. Not negotiable, slow pages leak conversions.

98
Perf
100
A11y
100
Best
100
SEO
Lighthouse 95+Cross-browser
Step 5 · live + run Live.

We deploy to our infra, cut over your DNS, and wire up analytics. Then we don’t leave, we host it, watch what converts, and keep tuning. Ping us in Slack, <24h turnaround on changes.

https://your-brand.com
deployed · vercel · 1.2s ttfb
LiveLoom walkthroughHosted & run
★ Side offer · included

Sites that ship.
And actually rank.

Most agencies treat SEO as “phase 2”. We build it in from day one, technical foundation, schema markup, semantic HTML, internal linking architecture, content scaffolding for the keywords your buyers actually search.

Then we layer the content engine on top: weekly publish cadence, programmatic pages where they make sense, brand-voice copy. The site doesn’t just load fast, it earns traffic on its own. Pärnu Kaevetehnik (above) ranks page 1 for its core local terms inside 90 days.

Schema baked Core Web Vitals 90-day rank lift
kaevetehnik pärnu
www.kaevetehnik.ee · built by Kratt
Pärnu Kaevetehnik, Excavation, drainage, foundations
Excavation services across Pärnu county. 24/7 dispatch, certified operators, free site survey. Book online · price guide on every page.
competitor-a.ee
Kaevamistööd - Eesti
Wordpress site. No schema. Slow on mobile. No internal linking strategy.
competitor-b.ee
Ehitus & Kaeve - Yellow Pages listing
Directory page. Thin content. No conversion path.
 ·  Day 90 · page 1 · +312% organic
vs the alternatives

They’re selling tools.
We ship sites.

day 0 w1 w4 w8 w12 w16+
Webflow / Wix DIY2–6 weeks · you build it
~6 wk
Wordpress agency8–14 weeks · €8–15k
~14 wk
Boutique studio10–16 weeks · €20–40k
~16 wk
Krattlive in days · from €6k · hosted + run, Recovery Guarantee
days, not months
Hosted + run for you · Loads in under a second · SEO baked in · Recovery Guarantee, we keep building until it converts
While they kickoff, you’re already converting.
Two doors

One subscription.
Or a custom build.

Pick the scope that matches what you’re actually trying to fix. Most teams take the subscription, site + SEO engine running for a flat monthly. Anything beyond that, one-time builds, multi-stack, multi-language, custom integrations, gets scoped on the call.

Enterprise · scoped build

The custom
build.

For projects that need more than the subscription, multi-stack, multi-language, ecommerce, dashboards, deep integrations, or a one-time build. Scope priced on the discovery call, never on a templated quote.

  • Multi-language sites · brand-voice translated per locale
  • Ecommerce, custom checkout, headless CMS
  • Dashboards, portals, auth, role-based access
  • CRM + automation integrations · HubSpot, Make, n8n
  • Migrations from WP / Wix / Webflow · 301-mapped
From €5,000
scoped to company size & project
Scope the build
Stack what you need

Add-ons that compound the loop.

Slot any of these onto either tier. Scoped on the discovery call. No surprises later.

i18n

Multi-language

EN / ET / RU / ID / whatever you sell in. Brand-voice translated per locale, not Google-translated. SEO-scoped per language.

+ per localescoped
cms

Headless CMS

Sanity or Payload wired up. Your team edits copy, swaps images, ships landing pages without touching the repo or pinging us.

+ one-time setupyour stack
pSEO

Programmatic SEO at scale

100, 1,000, 10,000 pages from a sheet or DB. One template, ranked across every city / category / use case you sell into.

+ per matrixscoped
checkout

DTC checkout

Stripe single-page checkout or full Shopify Hydrogen. Built for conversion, not for the platform’s default flow.

+ one-time buildscoped
automations

CRM + email loops

HubSpot, GoHighLevel, Make, n8n. Inbound form → enriched → routed → nurtured. No copy-pasting, no missed leads.

+ per loopscoped
migration

WP / Wix / Webflow port

Content migrated, 301s mapped, structured data preserved. You move off the legacy stack with zero traffic loss.

+ one-timescoped
Risk · ours
Clause · 01
The guarantee

Your site converts, or we keep building free until it does.

We agree the conversion metric before we start, measured on your numbers. We build it, host it, and tune what converts, and if that number doesn’t move, we keep building on our dime until it does. The free audit is yours either way. No lock-in, cancel any time, no fine print.

Signed · Kratt · Global
Last objections, killed

Six questions
before you book.

What makes a site “convert” vs just look good?+

A pretty site loads fast and asks for nothing. A converting site is engineered backwards from one action, the booked call. Every section earns the scroll, every CTA is placed where intent peaks, and the AI follow-up catches the visitor the second they leave. We’ve shipped this playbook across 6 verticals (see the showcase). Real production code, built to close, not to win design awards.

What stack do you ship in?+

Default: Next.js 14+ or Vite + React + Tailwind. We’ll match your stack if you have one (Astro, Remix, SvelteKit, Hugo, even WordPress headless). Animation: Framer Motion or GSAP. Deployed to Vercel by default; Cloudflare, Netlify, or your own infra on request.

Who hosts and runs it after launch?+

We do. The site lives on our infra, monitored 24/7, and we keep tuning what converts, that’s the retainer. You stay focused on the business while the site earns. Ping us in Slack for changes, <24h turnaround. No lock-in, cancel any month.

What if I want a more complex site (ecom, dashboards)?+

The subscription is for marketing sites up to ~6 pages. For ecom (Shopify Hydrogen, custom checkouts) or dashboards/portals, scope expands and we quote on the discovery call. We’ve shipped both.

Why is SEO included?+

Because building a site without SEO is shipping a leaking bucket. Schema, semantic HTML, Core Web Vitals, internal linking, these are part of building it right, not phase 2. The content engine on the second tier is where the optional spend lives.

What if I need to launch later than next month?+

Book the call now. We schedule the build when you’re ready. We hold one on-deck slot per quarter for clients who lock in early.

No pitch deck 30 min · Zoom 2 builds · this month

It starts
with the audit call.

30 minutes. We audit your current site (or lack of it), show you exactly where it leaks conversions, and tell you what a site built to close is worth to you. If we’re not the fit, we say so on the call, not in a follow-up sequence.

2 build slots open this month · queue starts next week
Closed loopShip in daysGlobalNow booking June
kratt

The AI consultancy that finds the money your business is losing, then builds, hosts, and runs the AI to get it back. Shipped in days, not months.

★ Now bookingEU + APAC
The newsletter

Occasional notes on
what’s actually working.

No spam. Cancel anytime. Occasional notes only.
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